
Buckmaster
Paul
Creative
Senior Campaign AV Creative Sky Originals | 2012–2025
• Developed and delivered award-winning on-air promotions for Sky Originals' highest-tier campaigns.
• Led a team of creatives, overseeing the production of exceptional on-air content for Sky Arts and Sky Documentaries.
• Directed on-air promotions and social campaigns across diverse budget scales, ensuring quality and consistency.
• Collaborated with composers to create bespoke trailer music, adding unique value to campaign outputs.
• Streamlined creative processes to achieve significant cost efficiencies while maintaining high production standards.
Creative | Sky Movies | Sky Atlantic | Sky One | 2007-2012
• Delivered outstanding creative campaigns across various media, including high-profile terrestrial projects for a leading broadcaster.
• Successfully launched new channels, including Sky Atlantic, within a 360-degree marketing framework, integrating digital, print, and on-air strategies.
• Proficiently executed all aspects of promotional production, including copywriting, self-operating Online Avid editing, and overseeing 2D/3D projects.
• Directed large-scale film-based productions and smaller single-camera shoots, collaborating effectively with top-tier talent in high-pressure environments.
• Cultivated strong client relationships to ensure seamless coordination and execution of marketing campaigns, enhancing brand
Acting Head of Promos | Artsworld | 2003-2007
• Directed the channel’s promotional, continuity production, and mastering operations to maintain high-quality output.
• Collaborated with global distributors, scheduling, acquisitions, and PR departments to enhance programme awareness and organization.
• Resolved transmission issues and streamlined the media workflow from conception to transmission, ensuring efficient delivery.
• Led Artsworld’s integration into the Sky family, including its rebranding as Sky Arts, to expand the channel’s reach and audience
Co-Founder Promo Producer | Artsworld | 1999-2003
• Managed all business aspects of launching the Artsworld Channel, including Postproduction set-up, Promo and continuity creation, and operational planning.
• Designed and executed promotional strategies for the channel's programming schedule, featuring Drama, Classical Music, Visual Arts, and Opera.
• Supervised continuity producers to ensure consistent and high-quality output.
Transmission Librarian MTV
Responsibilities Included: Day to day running of the Southern feed
Library Supervisor VTR
Responsibilities Included: General library duties
Education
Open University, Diploma in Computing 1999-200
University of Surrey, BA Hons: Drama and Television 1991-1994
Ashville College: A levels: Business Studies, Geography, Religious Studies, General Studies
GCSE 10 Grade C and Above
Interests and Activities
Chess, My Allotment, Drumming